ComRes, and BETFAIR, the UK’s largest online betting company, have announced a partnership to provide the most up-to-date predictions on the race to win the upcoming UK General Election. The site, www.electionpredict.com, provides the latest polling data and Betfair market information across a wide-range of political topics, from the overall composition of the House of Commons and the likelihood of a Hung Parliament, down to individual constituency results.

The site offers innovative tools for news portals, websites and bloggers to use on their own site, and individual commentators will be able to customise their own versions of the tools to provide a bespoke and insightful reference for users. More functionality will be added to the site as we get closer to the election.

ComRes Executive Chairman Andrew Hawkins said: “The partnership with Betfair will add a new and unique source of information for anyone interested in the latest election predictions. We want to ensure that the hints of any upset – be it nationally or at a constituency level – are immediately obvious, and that is what this new prediction hub will offer.”

Betfair’s Head of Political Markets Mike Robb added: “We are delighted to have formed this partnership with one of the country’s most respected polling companies, something that will allow us to provide an unrivalled source of prediction for the General Election.”

The heart of the site is its two Election Predict widgets.

If you would like to, you can incorporate both the Election Map, and the Poll Tracker widget onto your own website. These complimentary stand-alone tools update automatically following each poll or change in the betting markets, providing a free and up to date graphical representation of the state of public opinion. Simply visit www.electionpredict.com/widgets to download the necessary HTML code. If you would like a widget in a different size, or the capability to add your own comments directly onto the widget, please contact Mike Robb on michael.robb@betfair.com